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CHI: Miss Universe Reveals Her Hair Care Secrets
29 Jan 2018

CHI: Miss Universe Reveals Her Hair Care Secrets

CHI HAIRCARE: 

Newly crowned Miss Universe, Demi-Leigh Nel-Peters, returned to South African soil this week for her official homecoming celebration.

“Winning the Miss Universe title was not only a personal victory but a victory for the whole rainbow nation. I couldn’t be more proud to represent South Africa. I hope this will inspire every single girl with a dream, that with hard work and dedication any dream is reachable,” says Demi-Leigh.

Inge Peacock, Managing Director of Glamit – exclusive South African distributors of CHI, the official haircare sponsor of the Miss Universe Organization expressed her delight at seeing a local woman sitting on the universal throne. “At Glamit, we empower women to look fabulous, feel gorgeous and express their own inner beauty. We believe that in order to be truly glamorous, one should also be socially conscious. Demi-Leigh completely embodies these qualities and we are proud to be affiliated with this phenomenal woman who is truly deserving of her title,” says Peacock.

During the week-long tour, the 66th Miss Universe winner shared the secrets behind her winning hair-care regime.

“My hair is an important part of who I am and if my hair is healthy and looks great, I feel confident. I worked with CHI stylist, Julián Maciás, throughout the Miss Universe competition. He understood my hair perfectly and knew exactly what I wanted and how to achieve the look.”

Demi-Leigh said that getting the opportunity to work with the global brand is extremely exciting and that she cannot wait to see what this year will hold. “Taking good care of my hair is just as important to me as taking good care of my body and soul,” added the new Miss Universe.

She revealed that she currently washes her hair every second or third day with CHI Tea Tree Oil Shampoo to remove impurities and excess scalp build up, balance scalp oils and maintain ideal moisture levels. She follows this with the CHI Tea Tree Oil Conditioner to replenish, moisturize and nourish her hair and scalp.

Demi-Leigh divulged that she has a lot of hair, which can be heavy and lacks the volume she would like. Her fix for this is the CHI Dry Shampoo, which lifts her roots and gives her hair great body, whilst preventing it from getting oily fast.

The beauty queen swears by using good tools to keep her locks looking and feeling good and is a massive fan of the CHI 1″ Volcanic Lava Ceramic Hairstyling Iron. “When I’m on the road I like to have one tool for multiple uses and the Hairstyling Iron is perfect for straightening my hair or making beautiful waves.” Her other top tool picks include the CHI Rocket Dryer which dries her thick tresses 50% faster than regular dryers and the CHI Ellipse Teflon and Titanium Styling Wand to create perfect curls and waves. Before styling, she uses the CHI Rose Hip Oil Repair & Shine Leave-In Tonic to instantly add moisture, shine and strength, whilst eliminating frizz and controlling static for smooth, manageable hair.

When not on the go, Demi-Leigh likes to treat her hair with the CHI Tea Tree Oil Hair Mask which she says is perfect for reviving your hair on that day off. “Just like our bodies need rest, so does our hair. I put a hair mask on twice a month and walk around with it for a whole day.”

To purchase the products used by Demi-Leigh or for more information on CHI, visit http://www.glamit.co.za.